Category: Spring 2017

Are Ticket Touts taking over the Events Industry

Ticket touting is a massive issue for the events world today, with new technology making it easier than ever for secondary sellers to resell tickets at extortionately inflated prices. The mass amount of tickets being sold in this…

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Are Event Managers Living for Today or Planning for the Future?

We are entering an age of uncertainty, full of controversy and change. Is this uncertainty affecting the events industry? And are events managers resilient enough to mould to the changes they’re facing? What Headline will be Next? It…

Live Streaming events, Who cares?

Live streaming has been the latest implementation of many popular social media platforms and is becoming one of the key part of business models as brands seek to reach a larger audience, this new concept is ground-breaking and…

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Virtual Reality: What is the value for the Events Industry?

Why should you care about Virtual Reality? As young professionals about to enter the field of event management, it is important that we take an active interest in the trends that currently surround the industry. The below vlog will…

Facebook Live: Revenue & Experience

Facebook is one of the latest media platforms to adopt live streaming, it enables viewers to watch, ‘like’ and comment live as the video is streamed. With an ever growing audience of streamers utilising Facebook Live to upload…

Sharing Green Responsibility

According to Mosise and Macovei (2014), sustainable development and sustainable marketing implicitly depend on the following three factors which are economy, society and the environment. Organizations communicating through events should consider the environmental sustainability portfolio for events (Hart,…

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How Safe Is Your Event Data?

Crime associated with data protection is costing the economy over $400 billion dollars worldwide; it is only a matter of time before you are affected. With the new General Data Protection Regulation coming into force in 2018, now…

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Is Your Event Catering Discriminatory?

A recent study has shown that 3 out of 5 sport event attendees eat at home to avoid eating at the stadium.  It is widely agreed that food options at events are often expensive, unhealthy, lack nutritional information, and…